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Price hike angers Pepsi customers

December 9th, 2009  |  Posted in KSA by Zawya  |  Comments

The soaring price of a can of Pepsi-Cola has brought howls of complaint across Saudi Arabia. As of Wednesday, a can now costs SR1.50, up from SR1, while a 2.25-liter bottle costs SR5 as opposed to SR4 previously. Coca-Cola is still sold at the same price as before.
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  • hassan1234
    Sometimes things are not always what they seem.

    Quite on the contrary to the spokesperson of Pespi has commented on, to produce a pepsi can is very cheap and the soft drink manufacturers have been making a hefty profit for the last 7 years selling pepsi in the kingdom. (this data is freely available from the Internet).

    So why the price hike, well if you dig deeper you are bound to connect the dots. The softdrink manufaturer is owned by a well known group in the kingdom, that also sells automobiles. Hmmm and if you also recall in the current crisis during the last year many automobile manufacturers were affected financially.

    It is no secret that the automotive dealer needed an urgent savior to recover from the financial crisis many companies have faced. Again all this data is availble on the internet, you just need to know where to look.

    to further add the softdrink COO was recently given the very difficult task to oversee the automotive operations.

    hence what clearly has happened and in order to salvage one the major contributors of revenue to the group, the decision to increase the pepsi prices was the only viable option.

    Dear reader, hence is it fair for the pepsi customer to be the final victim of one of the sister companies mishap. How loyal can you the pepsi drinker now be after this decision.
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